In 2025, understanding how to set the right raffle ticket prices is more critical than ever. Between rising costs due to inflation and a growing shift toward online ticket sales, organizers need a smart pricing strategy to meet their fundraising goals. This guide will walk you through proven raffle ticket pricing strategies, a practical cost formula, and offer a free raffle ticket price calculator to help you price with confidence.
Whether you’re planning a school fundraiser, nonprofit campaign, or corporate giveaway, you’ll also discover bundle pricing raffle tickets, tiered options, and our exclusive wholesale pricing chart to simplify decision-making.
Why Pricing Raffle Tickets Smartly Matters in 2025
With higher material and operational costs in today’s economy, mispricing raffle tickets could mean falling short of your fundraising goals—or losing ticket buyers altogether. Meanwhile, the increasing popularity of digital payments and mobile entries demands flexible pricing strategies like early bird raffle tickets, VIP tiers, and multi-channel campaigns.
This article will show you:
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How to calculate the right price
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Common ticket price ranges and examples
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A downloadable raffle ticket price calculator
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Our wholesale ticket pricing based on size and quantity
Understanding Key Cost Factors
Before you determine how much to charge per raffle ticket, ask yourself:
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What’s your fundraising goal?
Example: If you want to raise $5,000, that goal becomes a baseline for pricing. -
What are your total expenses?
Consider:-
Ticket printing (see our pricing below)
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Prize costs
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Marketing materials
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Online platform/service fees (if applicable)
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What can your audience afford?
Research similar events in your area or sector. Audience benchmarking can help avoid overpricing.
Step-by-Step Raffle Ticket Pricing Formula
Here’s the formula you’ll want to use:
(Fundraising Goal + Costs) ÷ Estimated Number of Tickets Sold = Ticket Price
Example 1: Standard Raffle
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Goal: $5,000
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Costs: $1,000
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Tickets Expected to Sell: 1,000
→ ($5,000 + $1,000) ÷ 1,000 = $6 per ticket
Example 2: 50/50 Raffle
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You keep 50% of total sales.
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Want to raise $2,500 ➝ need to sell $5,000 in total tickets
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If you expect to sell 1,000 tickets → $5 per ticket
Example 3: High-Value Raffle (> $100 prizes)
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Prize worth: $3,000 trip
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Goal: $7,000 net
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Expect to sell 1,000 tickets → ($7,000 + $3,000) ÷ 1,000 = $10 per ticket
Free Raffle Ticket Price Calculator (2025 Edition)
Download our Free Raffle Ticket Price Calculator
Plug in your fundraising goal, expected number of tickets, and costs—and get your ideal price instantly.
Also includes pre-filled examples like:
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50/50 raffles
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Multi-prize draws
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Tiered VIP packages
[Download the Calculator Here – PDF + Excel]
Pricing Models to Use
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Single Ticket Pricing
Straightforward pricing like $5 or $10 per ticket. -
Bundle Pricing Raffle Tickets
E.g., 1 for $5, 3 for $10, 10 for $20. This encourages more purchases. -
Tiered Raffle Ticket Pricing
Offer standard, premium, and VIP entry options with bonus perks. -
Early Bird Raffle Tickets
Limited-time lower prices to build early momentum.
Our Exclusive Wholesale Raffle Ticket Prices (2025)
Need trade-only raffle tickets? We offer unbeatable raffle ticket trade printer rates for different sizes:
Qty | Regular (2-1/8″x5-1/2″) | Medium (2-3/4″x5-1/2″) | Large (3-1/2″x5-1/2″) | Medium Wide (2-3/4″x8-1/2″) | Large Wide (3-1/2″x8-1/2″) |
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250 | $35 | $37 | $42 | $39 | $42 |
500 | $36 | $39 | $53 | $43 | $50 |
1,000 | $40 | $47 | $75 | $56 | $70 |
5,000 | $141 | $178 | $252 | $231 | $298 |
10,000 | $250 | $323 | $469 | $428 | $561 |
20,000 | $460 | $603 | $890 | $810 | $1,070 |
→ Full pricing for up to 20,000 tickets available upon request or on our site.
These prices beat many online competitors and are perfect for bulk or recurring event organizers.
How to Price a 50/50 Raffle
A 50/50 raffle is unique since the prize equals half the money raised.
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Price Points: $1, $2, or $5 tickets typically work best.
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Bundles: E.g., 5 for $5 or 10 for $8 attract volume.
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Compliance: Ensure you’re following your state or country’s raffle laws.
High-Stakes Raffles ($100+ Prizes)
If your raffle includes high-value items like vacations or electronics:
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Justify pricing by offering fewer tickets and bigger odds.
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Bundle with VIP perks like bonus entries or gift bags.
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Use sponsors to offset prize costs and boost visibility.
Case Studies & Real-Life Scenarios
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A school used tiered pricing and raised $7,500 in a month.
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A nonprofit sold 3-ticket bundles and increased average order value by 60%.
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Trade partners used our bulk pricing model to save 25% on printing.
Final Tips for Legal & Promotional Success
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Get licensed if required in your state.
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Promote raffle ticket sales on social media, through email, and community events.
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Use compelling stories and past winners to build trust.
Conclusion
Setting the right raffle ticket prices requires balancing your fundraising goal, expected sales volume, and production costs. Use our formula, pricing examples, and free calculator to find your ideal rate—and don’t forget to check out our wholesale trade pricing for maximum savings.
[Download the Free Raffle Ticket Price Calculator]
Need custom-printed tickets fast?
Contact Rafflesforless at 570-664-6191 for trade-only pricing and expert support.